Thanks to the support of the over 100 backers, who are likely right now enjoying a glass of 2013 Zorah Karasi, the World’s First Wines team can continue to drive forward efforts to support and grow the Armenian wine industry. To reiterate one of WFW’s stated goals, we hope to build a network of partnerships around sustainable wine production that fits the needs of local growers so that the entire Armenian wine industry can participate and benefit.
This week, two of our team members, Zach Bogoshian and Cam Brown, will be IN ARMENIA visiting with wine industry stakeholders, non-profits, universities, and think-tanks to learn everything we can, and how we can best use our expertise on behalf of the wine industry. Our aim is simple: to identify partnerships and opportunities that will bring new resources to the winegrape growers to help the industry develop, test, and implement sustainable best practices for vineyards and wineries. Additionally, we are working on a number of ideas that can help YOU access more high quality Armenian wines on a regular basis.
Our sustainability efforts will be built around the needs of the industry, and the currently available resources for the industry to utilize. Already, we have identified a few specific areas on soil, water, and pest management that can increase the resiliency of vineyards, reduce water use, and hopefully, increase grape quality. Our meetings, supported by your contributions, will identify the exact nature of the practices that will be tested and, if successful, expanded.
More to come, and as always, thanks for being a part of the World’s First Wines community.
World’s First Wines PBC to Crowdfund Armenian Wine Coming to America
February crowdfunding campaign will reward donors with bottles of ZORAH Wine
SAN FRANCISCO, CA- Feb. 17, 2016 --WorldsFirstWines.com, the only portal connecting the best sustainable Armenian wines to Americans, today announced the launch of its 30-day crowdfunding campaign that will expand the availability of ZORAH Wine to Armenian diaspora and wine aficionados in America. The campaign will launch Thursday, February 18, 2016, and the funds raised from the campaign will be used by World’s First Wines PBC (WFW) to facilitate the import and distribution of modern, sustainable Armenian wines in America, starting in 2016 with its first partner, ZORAH Wines. By contributing to the crowdfunding campaign, donors will receive perk packages that include ZORAH Karasi wine, to be delivered in mid-2016.
World’s First Wines’ goals include expanding access to quality Armenian wine in America, and further developing sustainable winemaking standards with the growing Armenian wine industry. A portion of the funds raised will also be donated to Armenia Tree Project, a nonprofit organization dedicated to Armenian reforestation and job creation through seasonal tree-planting programs.
“We are uniting the buying power of Americans who care about great wine and sustainability with some of the best tasting and most historic wine the world has ever known,” said Matt Bogoshian of World’s First Wines. “Through ZORAH’s rich and dynamic Karasi wine, we are able to share the story of Armenia as the birthplace of winemaking, and show that quality product and sustainable ethos can make Armenian wine prominent again on the world stage.”
Some American customers have already experienced ZORAH Wine, but this campaign will expand access to 40+ US states. Since 2011, ZORAH has sought to create truly profound wines of outstanding quality, which showcase varietal and regional strengths while capturing the soul of this unique terrior. In so doing, ZORAH aspires to introduce a radical new vision for the future of Armenian wine. Bloomberg Business named ZORAH Karasi one of the Top 10 Wines of 2012.
Tomorrow, ZORAH Wines and the full World’s First Wines story can be found at the WFW crowdfunding campaign page on Cruzu, the only crowdfunding platform serving the wine industry. The campaign will go live on Thursday, February 18 and run for 30 days to March 19, with a $10,000 campaign target.
For more information on ZORAH Wine visist :
About World’s First Wines
Founded in 2015, World’s First Wines PBC helps premium, first world Armenian wine reach American wine drinkers. WFW is the portal for wine enthusiasts interested in high quality wines, rare wine varieties, and the unique historical experience of Armenian winemaking. We strive to invoke ancestral pride in the region where winemaking began, connecting Armenian diaspora and aficionados in America with quality wine products that also contribute to the growth of the Armenian people, land, and sustainable winemaking industry.
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Figure 1 - (From left to right) Zorik Gharibian, founder of Zorah Wines, Matt Bogoshian, of World's First Wines, Robin Bogoshian (WFW), and Yeraz Tovmasyan (Zorah)
Figure 2 - Zorah vineyards in Armenia
Figure 3 - Areni Noir grapes
World's First Wines